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September 14, 2007

How to increase your blogs traffic -part2

Filed under: blog promotion

the first part, I suggest you do that before reading this.
Burn your Feed
If you followed what I explained in part 1, then you will surely get extra traffic. But how do you make them come again? That’s where your RSS feeds comes handy. Readers will use your blogs RSS feed if they like your content.Most blogs, such as WordPress, already have RSS feeds integrated for entries and comments which is sufficiently enough unless you want to know how many people read your feeds.
For this you can use the FeedBurner service with which you can track your reader statistics. I recommend signing up for the service and letting them burn your feed. After the signup, find the “Publicize” tab and activate the FeedCount service.
FeedCount lets you post a little icon on your blog that displays the current circulation of your feed as well as make it easier for people to subscribe to your feed.
Select the colors you wish to use for the icon and post the code somewhere on your blog.
Put your Feedcounter where people can find them easily
For reader statistics check under the “Analyze” tab on the FeedBurner website.
If you use WordPress, I highly recommend you use FeedBurner Plugin to forward all feed traffic to Feedburner.
Have more than one blog? Then you may want to cross-promote your blogs with BuzzBoost. This service is listed along with other services like FeedCount,PingShot,Headline Animator,etc.
It’s the latest publicity and awareness offering for FeedBurner publishers, and it’s free. BuzzBoost’s job is to redisplay your feed content anywhere you can copy and paste a short snippet of HTML code — in a Blogger or TypePad page template, on a corporate website, or even in a “signature” block on a message board. BuzzBoost code is just a short line of JavaScript that displays content items and information from a FeedBurner feed according to settings you provide.
I use BuzzBoost on this site’s homepage for my Technology News blog
BuzzBoost helps in sending traffic to other blogs that belong to you.
Configure your blog in Technorati
Yesterday, I explained the basic things you needed to know about Technorati. Now let’s take a look on how to effectively configure your blog in Technorati.
After you have setup your profile, you need to claim your blog. Go to Account and then down the page to ‘Your Blogs’. Enter the URL of your blog in the URL field and then hit “Claim this weblog.” Once you have done that go to “Configure this Blog” and add up to 20 ’static’ tags to your blog, for use with Technorati’s ‘Blog Finder’ service. You don’t need to use all 20 tags, and you can always edit them later, as well as the blog description.
Technorati will crawl your blog and search for tags after you claim it. Make good use of Technorati tags by tagging every keyword in each of your posts. If you use WordPress, I recommend Ultimate Tag Warrior (UTW) which makes tagging Technorati a lot easier.
Use relevant tags, and if possible keep them to one word each.
Upload your Logo
You should create an attractive logo to use on Technorati. Technorati will reduce the image down to about 60×60 for your profile page, and about 40×40 for use in search results.
When doing a tag search, most readers scan the tag headline and then briefly touch on the contents if the headline seems to fit what they are looking for.
I believe that people tend to click more on links that have a logo than those that don’t. If it’s a decently done logo, it also adds professionalism to your blog.
You may also use your photo but it’s best for Corporate blogs to use logos.
You can now see your photo or logo on Blog Finder and Tag searches.
Puting your logo has also another use. Technorati rotates “Featured Bloggers” on the main page, and without a logo, you will not be included in this rotation. When featured, your blog will experience a short timed burst in traffic.
In the above image, you can see a featured blog. Also the most searched for tags called ‘Hot Tags’ are listed.
:idea: Write a few posts on that topic and tag them with these hot tags to get a boost in traffic.
Take part in Forums
Participate in discussion forums of your interest and contribute regularly. Soon you will find an increasing amount of traffic to your blog coming as a result of your contributions to these forums as many of them allow you to add your link as a signature to your posts.
Offline Techniques
Blog Promotion need not only happen online. You can also promote it offline and could just bring in some new readers. Some techniques include putting your URL on business cards.
Bookmark your blog
You can bookmark your posts on social bookmarking sites. After writing a good article submit it to Digg and it will automatically be picked up by other social bookmarking sites.
Write a ‘how to’ post that walk your readers through a process that teaches them how to achieve a goal they might have (simililar to this post) and they are more likely to want to bookmark it. These type of posts are often listed in del.icio.us Popular Page.
You will get huge amounts of traffic if your posts come up in Digg’s Frontpage or del.icio.us Popular Page.

How to increase your blogs traffic -part1

Filed under: blog promotion

It’s the dream of every blogger to get a lot of traffic, but something first time bloggers often don’t realize is that just publishing a few posts will not get them regular readers. I am no expert in getting traffic, but I have been working on a few things which has increased my traffic a lot.
When I first started this blog I used to get only about 10-20 visitors a day. After the first few months, I started getting traffic from Google and other search engines and my unique visitors increased to about 100 a day. Now for the past few weeks I have been getting about 550 visitors a day.
The sudden increase in traffic I had from about 100-500 visitors was mainly because my recent posts were linked back from many sites. So yes, linking can get you traffic depending on which sites link to you. Links can be thought of as the currency of blogs.
I received a lot of emails (even while writing this) from bloggers asking how they can get more traffic, I hope this helps…
Blog Design
A good design won’t bring you traffic but it will get your visitors to stay longer. No one will stay on your blog too long if the layout or navigation annoys them. So the first thing to do is to select a good theme for your blog and then design your own header. The goal is to have a unique blog that stands out from all other blogs (making your visitors want to come back again and again).
Often bloggers select a theme and forget about the design. The problem here is that your blog will look similar to hundreds of blogs that use the same theme.
Your design should allow your visitors to access the main pages of your blog and to contact you easily. Your blog should have an about page and an author photo. The more a reader knows about you, the more they trust your content. You can find more info on this on my recent post – Common Weblogging Mistakes.
Quality Content
Your blog should have good content inorder to keep your visitors coming back. By good content I mean well written posts that are unique and useful at the same time. Writing original content is definitely the key.
Do not copy-paste contents directly from other blogs to your blog. Re-blogging is a bad thing and will kill your traffic. The solution here is to write that content in your own words adding your own unique ideas to it. And don’t forget to link to the original post.
The more engaged you are with your content, the more interesting it will be.
Get Links
The more links you have the more traffic you get. Like I said before links are the currency of blogs. So how do you go about getting links to your blog?
Well written posts are often linked back by many sites. You are lucky if you get linked by heavily trafficked sites.
Another way is to get links from other bloggers. Link to their blogs and ask them politely to do the same for you. Also visit the ‘links’ section of a blog (if they have one) and check for a link exchange form. If there is, submit your blog after linking to theirs.
You may also take part in other link exchanging programs.
Join Conversations
Most of my first visitors came to my blog because I left a comment on theirs. When you comment on a blog leave your blog address. Often people like to know who is reading their blog and will come visiting you.Readers of that blog will also pay a visit to your blog.But do not comment just for the sake of it. Make genuine comments that relate with the post. In the process you will not only get visitors to your blog but might also make friends.
Take part in Blog Top Sites
Submitting your blog to Blog Top Sites like topblogsites.net, blogtopsites.com and top100bloggers.com is another way to get more traffic. These networks make your blog easier to find and search for as well. After you sign up for an account on their website, you just need to copy a bit of code and paste it somewhere on your blog.
You can also take part in blog traffic exchange communities like BlogExplosion and BlogClicker.
To join these blog traffic exchange communities – visit the site, sign up, confirm your account, add your blog to the member directory and then start visiting other member’s blogs.
Basically, you need to earn ‘credits’ in order to get blog traffic exposure. These credits are often gained by visiting other member’s blogs. When you have enough credits, your blog becomes eligible for promotion. Usually, a link or graphic to your blog will be shown on the main site or in fellow member’s blogs. This is how other people find your blog.
Of course, the more members there are in the community, the more potential visitors. So, if you are part of a blog traffic community, it’s good to promote the communities you belong to as well. Besides, when you promote the community through a referral system, you get more credits too.
Tag Technorati
Technorati is one of the best traffic providers for bloggers. People find your blogs easily when people search by technorati tags. Technorati will rank your blog based on the number of links from other websites.The higher your rank the easier your blog is to find when people search for things.
If you do not have a Technorati account, signup here. After you have setup the main settings, such as your profile, you need to claim your blog.
Make good use of Technorati tags by tagging every keyword in each of your posts. If you use WordPress, I recommend Ultimate Tag Warrior (UTW) which makes tagging Technorati a lot easier.
By tagging your post effectively you will get a lot of quality traffic to your blog.






















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